The global health crisis of 2020 forced the biopharma industry to pause and reevaluate traditional ways of doing business. Companies are suddenly more open to internal change than ever before, and leaders are already on the path to innovation.
Those who are using the disruption to reimagine their internal structure and customer engagement models are positioned to leapfrog over competitors. Those who are working from a ‘let’s wait and see’ approach are in danger of falling behind. Will you join the change agents who are using the disruption as a catalyst for innovation?
The 2020 Impact Summit will highlight key actions you can take now to accelerate change in your organization. Biopharma industry leaders will share how they are using the moment to evolve their go-to-market strategy, models, and capabilities across the value chain, and you will learn more about:
- The skills needed to revolutionize customer interactions
- Operational models to modernize the sales and marketing engine
- The technical infrastructure, and digital-first philosophy required for a customer engagement revolution
- How industry leaders are using the disruption to unstick their organizations
Marketing, sales, technology, analytics, and commercial operations teams in the biopharma industry.