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Former Deloitte Practice Leader Joins ZS Associates As New Principal in the Medical Devices Sector

EVANSTON, Ill. – July 15, 2014 – Raj Jayashankar joined global consulting firm ZS Associates as a principal in the medical products and services practice.

In his new role, Jayashankar will lead ZS’s analytics- and technology-based offerings, including its Analytics Process Optimization (APO)™, commercial innovation and information management services, with a focus on the medical device and diagnostic industry. He is based in ZS’s Boston office, but will serve clients around the world.

Jayashankar previously worked at Deloitte, where he led the customer solutions practice in the life sciences sector. There, he focused on leading transformational programs as well as building analytical solutions for clients in the life sciences industry.

“Raj brings to ZS extensive experience in commercial operations, information management and technology strategy within the life sciences industry,” said Managing Principal Ganesh Vedarajan, leader of the firm’s medical products and services practice. “Besides being creative and entrepreneurial, his record of successfully helping both high-growth and mature life sciences organizations will help us strengthen ZS’s deep capabilities at a global level.”

Jayashankar said he sees great opportunity for medical device and diagnostics companies to incorporate more analytics into their commercial processes.

“During the past 15 years, I have spent much time and energy advising and building commercial capabilities for life sciences clients,” he said. “As the healthcare industry evolves, medical device companies must increase their investments in analytics and technology solutions to improve their business processes, increase efficiencies and optimize business operations. ZS’s products and offerings to get them there are the ‘gold standard’ in the industry and years ahead of the competition. In addition, significant investments in these solutions will continue to keep them highly differentiated. I look forward to joining such a high-powered team.”

Jayashankar holds a bachelor’s degree in engineering from Annamalai University in India and a master’s degree in industrial engineering from Northern Illinois University. 

Read this article for Jayashankar’s take on how outsourcing medtech analytics is just like making a Hollywood film – it’s a huge undertaking best handled with an experienced partner.

About ZS Associates

ZS Associates is a global leader in sales and marketing consulting, outsourcing, technology and software. For more than 30 years, ZS has helped companies across a range of industries get the most out of their sales and marketing organizations. From 21 offices around the world, ZS experts use analytics and deep expertise to help companies make smart decisions quickly and cost effectively. ZS comprises multiple affiliated legal entities. Learn more at: www.zs.com.


Greg Austin
Director, Marketing & Communication, ZS

Anahita Wadia Khan / Kyle Adams
Sikich Marketing & Public Relations