Judith serves as the managing principal for ZS’s San Francisco office. For many years, she has been the lead principal for ZS's pipeline and launch strategy practice. Her primary focus is on supporting clients in making the right decisions through product development and launch, and on improving their forecasting capabilities and operations.

 

 

Judith’s expertise is in effective product development and launch. By leveraging her forecasting and product launch experience with large companies, she enjoys helping smaller organizations looking to bring their first new products to the market. Internally, Judith is also committed to serving as a leader in ZS’s Women’s Leadership Initiative, as well as the ZS Cares program.

 

 

Judith has worked in the industry for over 15 years, with additional experience across sales and marketing. Her global work has spanned North America, Europe, Asia, South America and Africa.

 

 

Judith holds an MBA from the Haas School of Business at the University of California, Berkeley, and a B.S. in industrial engineering and operations research from the University of California, Berkeley.