Impact fact
Laura leads ZS’s work in site and patient engagement, helping improve trial experiences and accelerate drug development.
Role
Laura leads ZS’s capabilities in site and patient engagement, working with sponsors to enhance trial experiences and bring therapies to patients faster. She specializes in developing scalable insights, strategies and capabilities that boost site and patient engagement in clinical trials. Her work enables companies to accelerate new therapies to market while keeping the patient the central focus of their mission.
Expertise
Laura has dedicated her career to helping life sciences companies improve decision-making through deeper understanding and engagement with patients and healthcare providers. She partners with clients to strengthen the value of their pipelines, optimize the execution of clinical trials, drive the effective use of real-world evidence and improve medical and scientific engagement.
Prior experience
Laura was previously VP of Global Business Development for a Korean-based healthcare technology firm expanding into its first global markets. Based in South Korea, she drove fundraising, partnership development and market entry strategy across Southeast Asia.
Education
Laura graduated magna cum laude from the University of Notre Dame with bachelor’s degrees in both business administration and Chinese.