Ling is an associate principal at ZS’s Philadelphia office. She is part of the pipeline and launch strategy core team.
Ling joined ZS in 2013. Her work is focused on pipeline and launch strategy, including disease area strategy, customer journeys and buying processes, global opportunity assessments, market research and forecasting. Ling has worked with both established and emerging pharma companies in a variety of therapeutic areas over her six years at ZS.
Prior to ZS, Ling’s experience includes brand management and brand strategy consulting in New York City. Her work has focused on developing value propositions, brand positioning and messaging, and creative briefs across a variety of industries.
Ling holds an MBA from NYU’s Stern School of Business with a focus in finance and marketing, and a B.S. from Columbia University.