John DeSarbo
Background and experience
John is the managing principal of ZS’s Washington, D.C. office and is a leader in ZS’s supply chain and manufacturing practice. He is an expert in sales and distribution channel strategy and management and helps clients across a variety of industries develop and execute go-to-market strategies to improve customer acquisition and retention.
John has over 25 years of consulting and industry experience focused on commercial strategy and operations. He works with his teams to conduct advanced analytics to uncover untapped growth opportunities. His deep expertise helps his clients capitalize on insights to develop winning go-to-market strategies, design innovative distribution channel programs and optimize supply chain operations.
A frequent speaker on channel strategy and management topics, John also coteaches a class on high impact sales strategy in the Kellogg School of Management’s executive education program.
Before joining ZS, John was senior vice president of marketing for Presidio, a $2 billion IT services provider. He led numerous consulting engagements in North America, Europe and Asia with MarketBridge, CSC Index and Accenture. In addition, John helped launch Cvent, a leading SaaS provider.
Education
Bachelor of Science in industrial and operations engineering, University of Michigan
MBA, MIT Sloan School of Management