Leslie Happas Norton

Background and experience

Leslie is a strategic planning manager who connects business goals with creative vision. She partners with designers to craft powerful, connected brand and customer experiences. As a brand strategist and storyteller with deep expertisein communication, identity, and creative execution, Leslie has led brand launches, campaigns and strategic planning that connect with both professional and consumer audiences. Drawing on her 15 years of healthcare advertising experience and her roles as a copywriter, creative director and strategic planner, Leslie creates insight-driven strategies and experiences that inspire engagement and drive meaningful behavior change among patients and HCPs.

Education

B.A. in cellular neuroscience, Colgate University

Areas of expertise

• Marketing
• Strategy & Transformation