Strategy & Advisory

The future of e-commerce is here: Is your go-to-market strategy ready?

By Rachael Travis, and Joe Jacobs

July 22, 2021 | Article | 1-minute read

The future of e-commerce is here: Is your go-to-market strategy ready?


As accelerated growth forces companies to adapt and improve their channel management strategy, the e-commerce channel is more important than ever. ZS partnered with Vorys eControl to survey more than 100 executives across industries to understand current e-commerce trends and challenges, as well as their plans to invest in developing e-commerce capabilities. We identified three critical gaps to fill to avoid digital channel challenges.

 

Is your company ready for the future? Take our short assessment to better position yourself for growth as the market continues to expand.

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