ZS Whitepapers, Videos and Case Studies

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Regulating Off-Label Communication
Video
Life sciences companies have had difficulties dealing with off-label communication, they’ve tried to navigate the direction from regulatory authorities, but have not always had success. Hear ZS Principal, Aaron Mitchell, share the challenges life sciences companies face around off-label communication and the FDA’s latest initiatives to balance patient safety and policies.
Driving Patient Care With Real-World Evidence
Video
The right RWE strategy can alter patient care and is capable of creating evidence-based insights for a life science company.Hear ZS Principal, Aaron Mitchell share our perspective on the role of RWE in life sciences and best practices for an RWE strategy.
Let’s Get Personal: How to Become an ‘Experience-First’ Company
Blogs
ZS’s Prasad Adavadkar weighs in on becoming an “experience-first” company—and the three-pronged approach that will help life sciences companies get there.
San Diego ZSers "escape" to the mountains
Blogs
ZSers from our San Diego office spent two days enjoying team building, recreation and some fresh air in Southern California’s San Bernardino National Forest.
Golden Gate Bridge is the perfect backdrop for women’s gathering centered on connections
Blogs
ZS’s Women’s Leadership Initiative (WLI) held an event to bring the firm’s women together to discuss topics of particular interest to women in Sausalito.
Multichannel Marketing Can Help Make or Break Your Customer Experience
Blogs
Coordinated marketing campaigns with consistent messages and orchestrated sequences will help lead to happy customers, writes ZS's Ankush Gupta.
Why “Rising Stars” winner says ZSers born after 1979 have an edge
Blogs
ZS Associate Principal Christina Corridon was recently named to Consulting magazine’s 2017 Rising Stars of the Profession List in the healthcare category.
Three Barriers to Optimizing Your Pricing and Contracting Practices
Blogs
Medtech manufacturers typically face three barriers to optimizing their pricing and contracting practices.
Jessica made an impact from her first day at ZS
Blogs
Strategy Insights and Planning Associate Jessica learned on the job that disruptive thinking and boat-rocking are welcome at ZS.
Patient Centricity Is Important, but Customer Centricity Is Imperative
Blogs
Forget patient centricity. The pharmaceutical industry really needs to focus on customer centricity.
Transitioning Away From 100% Commission Is Easier Said Than Done
Blogs
Moving away from 100% commission is a lot easier said than done, but it’s by no means impossible and it can be well worth the effort. Here's how to get started.
ZSers in India put their consulting skills to the test, collaborating to design creative campus engagement programs
Blogs
ZS Campus Beats conveys our global firm's growing business, great people and unique culture to talented campus recruits at top universities in India.
As a well-traveled veteran, Glenn has lived his work
Blogs
Glenn, a well-traveled principal in ZS’s Chicago office and U.S. Army veteran, leads ZS’s travel and transportation area, which works with airlines and hotels.
The Game Has Changed
Blogs
A lot has changed in medtech since the 1980s, but many medtech companies’ commercial models have yet to adapt.
Have We Reached the Medtech ‘Tipping Point’?
Article

Changes in the medtech industry have resulted in new buyer behavior, sales strategies and sales resource requirements. ZS recommends four steps to adapt your sales compensation program to support growth and retain talent in this new environment.