ZS Associates’ Research Study on Managed Travel 2.0
Until now, Managed Travel 2.0 has been an idea without a well-defined market. Its promise for corporate travel departments is enormous, with transparency in travel spending, comprehensive travel management, and greater choice and flexibility for travelers.
But even with all the promise of Managed Travel 2.0, is there actually a market for it? A new ZS report indicates the answer is a clear yes. In surveying more than 200 travel managers with median annual travel spending of $20 million, ZS found there are a sizable number of companies—nearly one in five surveyed—that have the corporate policies and culture to be viable candidates for Managed Travel 2.0.
This executive summary distills key findings of the ZS study, reveals that there are five distinct segments of corporate travel programs, and offers perspectives on the future of business travel.
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About the Experts
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Glenn Hollister is a ZS Principal based in Chicago. As leader of ZS’s Travel and Transportation practice, Glenn has advised a number of the world’s leading transportation companies, as well as companies in the hospitality, loyalty program and travel technology sectors. His work has included large-scale sales force transformations, growth strategy, value proposition development and other areas of sales effectiveness.
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Jayesh Patel, a Manager based in Chicago, has focused on B2B sales and marketing within the transportation, hospitality and pharmaceutical industries. His experience includes go-to-market strategy development, organizational design and operations.
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