How Do You Gain Leadership Buy-In For Advanced Analytics?

The business of pharma is becoming more data-driven—from R&D to commercial—yet many pharma companies still struggle to garner leaders’ buy-in to build and operate the analytics programs that they need to fuel their success. Experts from Roche-Genentech, Amgen and Jazz Pharmaceuticals tell us how they garnered leadership’s buy-in for their companies’ advanced analytics programs.