Insights

Sales Force Transformation: Developing a<br />Customer-Focused Growth Engine

Part I Continued: Transforming Your Sales Force to Ensure Profitable Growth


In today's selling environment, buyers are becoming more sophisticated and demanding while competition continues to escalate. Enhancing the effectiveness of your sales force has never been more crucial - nor more difficult.


 

ZS Whitepaper Winning on Margin

 

ZS Whitepaper: Winning on the Margin: the B2B Value Imperative


Managing Principal Mike Moorman discusses how the imperative to grow while protecting margins is forcing organizations to fundamentally transform their sales and marketing functions and the way they go to market.

For many organizations, the path to success includes significant advancement in their value-based selling capabilities.


For more insights on sales force transformation, click here.