Arnab’s primary focus is on helping life sciences companies develop transformational data and analytics capabilities from strategy through to implementation.
Arnab’s expertise spans across commercial data and analytics strategy and implementing analytics solutions for clients in the life sciences industry. Arnab has advised pharmaceutical companies on a wide range of commercial issues, including go-to-market strategy, strategic sales planning, sales force design, promotion response measurement, managed care issues and launch optimization in specialty therapeutics. Arnab is a member of ZS’s integrated analytics and artificial intelligence advisory practice, which helps life sciences organizations identify and develop strategic capabilities across data and advanced analytics.
Arnab has a bachelor’s in technology from the National Institute of Technology, Durgapur, with a focus on bioinformatics and next-generation sequencing analytics.