Brian has consulted in 40 countries, and he is frequently quoted as an authority in industry publications.


Brian is a principal in ZS’s Evanston office and previously led ZS’s medtech practice.


Brian has worked with companies on a range of sales and marketing issues, including sales force effectiveness, organizational design, opportunity assessment, channel design, new product launch strategy, value proposition development, territory alignment and incentive compensation. Having spent time working and living in the U.S., Europe and Asia, Brian has significant experience with global projects.


Brian is a frequent presenter at industry conferences, a prolific author in respected healthcare publications, and a contributor to ZS’s own publishing endeavors.

Prior experience

Before joining ZS, Brian spent 10 years in the chemical industry.


Brian holds an MBA from the Ross School of Business at the University of Michigan, and a B.S. in chemical engineering from Michigan Technological University.

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