Willem leads ZS’s data strategy and governance initiatives, guiding global clients in building pragmatic data operating models, embedding governance by design and maximizing value from master data. His work helps enable greater data accuracy and faster decision-making across commercial, quality and analytics functions.

Willem is a global expert in data strategy and governance, with over a decade of experience helping organizations across medtech, insurance and financial services harness the value of data. He has authored more than 100 data strategies, built enterprisewide governance frameworks and enabled master data and quality initiatives across five continents. His work combines business alignment, data architecture and AI-driven innovation to deliver tangible, lasting impact.

Before joining ZS, Willem spent a decade at Deloitte, where he helped multinational clients develop data strategies and operating models. He led the firm’s Spanish-speaking Latin America AI and data engineering practice.

Willem holds a master’s degree in political economy from the London School of Economics, a master’s degree in finance from Tilburg University and bachelor’s degrees in econometrics and international business. He is an AWS Certified Cloud Practitioner and a Google Cloud Associate Cloud Engineer.