patient and consumer health

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Patient & Consumer Health

How do you create a more human healthcare experience when patient needs, expectations and systems are constantly evolving? ZS helps healthcare and life sciences organizations design patient-centric healthcare solutions that turn fragmented interactions into connected, personalized health experiences.

We understand the drivers of human behavior and use them to build effective, relevant, patient-focused solutions that improve outcomes for patients and performance for the system. By combining patient analytics, AI, behavioral science and digital innovation, we illuminate every stage of the patient engagement journey. This allows you to anticipate patient needs, guide next-best actions and enable continuous, connected care.

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Customer Experience

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Let’s connect

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Challenges we solve

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What we do

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Design and orchestrate patient engagement journeys

Transform disconnected touchpoints into a connected patient engagement journey. ZS helps organizations understand patient needs, behaviors and barriers through analytics and behavioral research, then design and orchestrate personalized programs that improve adherence, build trust and enhance outcomes.

Predict and execute the next best nudge

Guide every patient toward better decisions. Using patient and consumer health analytics, behavioral science and AI, ZS helps organizations deliver relevant, timely interventions by identifying the signals that reveal intent and predicts the next best nudge. The outcome is increased engagement that drives business impact and better health outcomes.

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Differentiators that move the needle

ZS combines behavioral science, analytics and digital innovation to help healthcare and life sciences organizations close the gap between patient needs and system delivery. Our approach unites human understanding with technology and data to make every interaction more connected, personalized and impactful.

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Understand what drives human behavior

Improve outcomes by starting with people, not platforms. ZS applies behavioral science and patient analytics to uncover what motivates action so organizations can design engagement strategies that resonate.

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Turn insight into the next best action

Act on data, don’t just collect it. ZS connects patient and consumer health analytics with AI to predict needs and guide the next best nudge, enabling personalized outreach that meets patients where they are and moves them toward better health.

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Deliver continuous, connected digital care

Sustain engagement beyond the clinic. ZS designs digital care ecosystems that blend human and virtual support, creating personalized health experiences that build trust, reduce friction and deliver measurable improvement in adherence and outcomes.

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Scale personalization with intelligence

Combine automation, analytics and omnichannel orchestration to reach more patients with less effort. Our intelligent engagement platforms make personalization repeatable, compliant and effective across therapeutic areas and markets.

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Measure what matters across the patient journey

Close the loop between engagement and impact. ZS uses patient and consumer health analytics to link experience performance to outcomes. This helps leaders demonstrate ROI, refine strategy and continuously improve the patient and consumer experience.

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Featured insights

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Digital patient experience

Digital patient experience

Deliver connected, personalized health journeys through ZS’s Digital Patient Experience platform. Combine behavioral science, data and design to create patient-first, digital-first experiences that improve engagement, adherence and outcomes.

Digital care

digital care

Extend care beyond the clinic with ZS’s Digital Care solutions. Integrate digital therapeutics, remote monitoring and AI-powered support to deliver continuous, connected and measurable care for patients, providers and life sciences organizations.

Patient experience bank

patient experience bank

Understand and design for what matters to patients. Patient Experience Bank helps trial teams embed global patient insights into protocols using real-world data and feedback at scale.

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