Gopi brings 12-plus years of consulting and executive experience to his role as associate principal. The projects he leads are focused on big data, advanced data science, customer analytics, pricing, and sales and marketing effectiveness.

 

 

Gopi is a seasoned decision sciences and analytics executive with extensive expertise in retail, gaming and hospitality, pharma, and P&C industries. 

 

 

Before joining ZS in 2019, Gopi was the vice president of big data and marketing analytics for Melco Resorts and Entertainment, and prior to that was the vice president of marketing analytics at Caesars Entertainment. Prior to that he was working with Mu Sigma, a big data analytics consulting firm. There he focused on customer analytics, segmentation and targeting, marketing mix, sales force optimization, dynamic pricing, marketing effectiveness, reinvestment optimization, and scaling big data and machine learning capabilities for multiple Fortune 500 firms.

 

 

Gopi holds a master’s of technology in advanced communication systems and a bachelor’s of technology in electrical engineering from IIT Bombay.