Medical Technology

Using pricing excellence to drive profitable growth in medtech

Nov. 16, 2022 | Webinar | 36-minute listen

Using pricing excellence to drive profitable growth in medtech


Rising inflation, supply chain challenges and customers’ demand for greater value have created significant headwinds to medtech’s profitable growth. The industry needs to preserve price leadership and find untapped opportunities that drive value and create new efficiencies to reduce costs. Pricing excellence—a set of practices and capabilities that enable you to set a price, obtain that price in the market and, ultimately, sustain pricing discipline long term—is the need of the hour.

 

During this webinar, you will learn about:

  • A framework for pricing excellence and its key components
  • How analytics can help identify opportunities to drive profitability
  • Key success criteria to stand up this capability 


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