Sales Effectiveness

Your sales force is one of the most effective channels for customer engagement, but it’s also one of the most expensive. Are you getting the best possible return on this investment? Close gaps in your sales strategy, sales design and sales execution to capture targeted growth opportunities and drive better business results.


Challenges we solve

Properly equipping your sales force

How can you tailor your selling process and resources to suit each of your customer-facing roles and enable their success?

Creating a performance-focused sales culture

Do you have the right sales execution, coaching and incentive compensation programs in place? 

Delivering data-driven insights

How can you provide your sales force with real-time, meaningful customer data and insights to help create fresh sales opportunities? 

Maximizing talent management

How can you hire, develop and retain the right people?


ZS’s approach

With ZS, you’ll get a comprehensive, rigorous and fact-based approach to sales force effectiveness based on proven best practices.


Our Sales Force Effectiveness Navigator™ gives you a clear view of growth opportunities, key pain points and costly competitive disadvantages. You’ll get KPIs and benchmarking to identify top performers’ winning attributes and gaps in customer interactions.


Use our multipronged design program to create a sales organization that’s able to seize opportunities, maximize customer engagement and value, drive performance with goal-focused incentives and meet customer needs.  


Hire top talent and bring out their best performance with training and coaching that gives them the skills they need to excel.


Your sales force may be costing you up to 10% of revenue. Our proven, real-world strategies can help you optimize sales force effectiveness and maximize your organization’s return on its sales force investment.

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