Data maturity assessments are a standard instrument in the data strategy consultant toolbox. They measure maturity across several data dimensions and capability areas and are critical as an objective starting point on an organization’s journey to become more insights driven.


However, traditional frameworks impose the same standards on any organization, regardless of its unique context and objectives. A more effective framework would allow an organization to chart a course that is directly relevant to its business objectives and benefit from the recognized interplay of data capabilities in a real business environment. Therefore, in this white paper, we examine:

  • The two significant drawbacks with traditional data maturity assessments
  • The six strategic archetypes that help organizations gauge their data maturity
  • A new, three-step framework to measure data maturity