ZS and Salesforce are redefining what CRMs can do for your business
Create deeper, more personalized customer experiences with the combined strength of ZS and Salesforce. Powered by Salesforce’s AI-driven Customer 360 platform, we help unify your marketing, sales, service and commerce efforts so you can engage customers more personally at every step.
Delivering results
The ZS and Salesforce partnership
Customers want experiences tailored to them. With ZS and Salesforce, you can turn data into insight and insight into smarter, more meaningful experiences for every person.
Solution accelerators
Custom solutions
Actionable insights
Deep industry expertise
ZS and Salesforce are redefining CRM in life sciences, moving beyond systems of record to intelligent, AI-powered engagement. Built on Salesforce’s Life Sciences Cloud, our solutions integrate domain-specific data models, gen AI agents and customer journey orchestration to help pharma teams personalize HCP engagement, accelerate insights and scale with speed.
Featured insights
Redefine CRM with ZS and Salesforce
Personalized HCP engagement isn’t optional, it’s expected. ZS helps you integrate data models, gen AI and journey tools into Salesforce to engage HCPs, gain insights faster and scale with speed.
Watch our demo videos
From optimizing customer relationships to delivering end-to-end personalized experiences, ZS is ready to meet you where you are in your Salesforce journey. Check out our latest demo videos to learn more.
Small Business Demand Center
Learn how ZS’s digital-first sales channel solution uses automated and personalized end-to-end engagement to make the SMB segment accessible.
Digital Additive powered by ZS
In this demo, we show you a customer journey using Salesforce’s Marketing Cloud Personalization deployed through Marketing Cloud Engagement.
Rep Assistant
Optimize customer relationships and boost sales performance with this next-gen AI tool that helps reps plan their next interaction with insights.
Virtual Rep Trainer
Watch a demo of this AI-based tool that helps reps train themselves virtually to gain insights and plan their next customer visit more effectively.
HCP Registration Journey
Check out this demo on how we orchestrate a personalized experience that guides a healthcare provider through an omnichannel experience.
Reimbursement Manager
See how a field reimbursement manager uses IRM to manage her daily tasks efficiently, engage with HCPs and ensure patients get financial assistance.
Webinars
A customer-first approach to commercial success
In today’s evolving commercial landscape, success is no longer just about engagement—it’s about barrier-driven engagement. Learn how to identify and overcome key barriers with AI-powered insights.
Watch on-demand
Webinars
A smarter CRM strategy for CDIOs and tech leaders
This webinar shares a vision for the future of CRM from the lens of a technologist—one that moves CRMs toward a dynamic system of context, intelligence and activation across all commercial roles.
Watch on-demand
Webinars
3 ways life sciences can transform the patient experience
Life sciences companies are uniquely positioned to drive better treatment experiences and improve health outcomes for patients by acting as the connector between them and ecosystem stakeholders.
Watch on-demand
Webinars
How optimized digital marketing channels can boost customer engagement
ZS’s Srihari Sarangan and Salesforce’s Jennifer Turcotte share best practices for using AI and machine learning to personalize paid and owned marketing, driving greater value for customers.
Watch on-demand
Digital & Technology
Connecting journeys, data and teams across healthcare and life sciences with Salesforce
Healthcare and life sciences companies face rising expectations and challenging CRM implementations. In this e-book, we showcase nine companies that looked to ZS and Salesforce to rethink how they engage patients, providers and partners. From orchestrated journeys to real-time insights, see how they turned complexity into clarity and strategy into impact.
Digital & Technology
Deeper customer relationships powered by Salesforce
Companies across travel, retail and beyond are using Salesforce—powered by ZS—to reimagine customer relationships. From automated email to smarter pricing tools, these six case studies show how to turn insight into impact.
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ZS’s Salesforce offerings
Implementation services and solutions
- Life Sciences Cloud
- Agentforce
- Sales Cloud
- Service Cloud
- Health Cloud
- Marketing Cloud
- Platform
- Experience Cloud
- Analytics
- Integration
- Lightning migration
- End-to-end business applications
Strategic consulting and experience design
- Technology advisory
- CX transformation
- Business process mapping
- Experience design and consulting
- Implementation effectiveness review
- ROI and value realization
- Technical assessments
Adoption and change management
- Ongoing release management
- Support, operations and
enhancements for existing deployments
- DevOps managed services
Salesforce and ZS events
Webinar: Transforming pharma CRM with agentic AI and Salesforce
Join us to discover how these tools enable smarter, faster and more human-centric engagements with healthcare professionals, while enhancing compliance, efficiency and growth.
October 14-16, 2025
Salesforce Dreamforce, San Francisco
Join us at Dreamforce to learn how ZS helps companies leverage Salesforce to accelerate go-to-market strategies, optimize operational costs and transform the digital customer experience.
What our clients say
“I cannot be happier with ZS and their contribution to our success. Our medical division’s adoption rate increased by 85% and user experience improved by 52 NPS points!”
Connect with our leaders
Noaman Khan
Principal
Global Salesforce Practice Lead
Srihari Sarangan
Principal
Digital Products and Solutions
Pavan Reddivari
Associate Principal
Pharma Commercial
Arvind Kumar
Associate Principal
Patient Services
Lavish Kumar
Principal
Marketing Cloud Lead
Roxana Shershin
Associate Principal
Salesforce Marketing Operations
Javed Panjwani
Director
Salesforce Alliance Leader
Swati Gokhale
Executive Director
Global Strategic Alliances
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