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GIVING LIFE SCIENCE COMPANIES THE TOOLS TO REACH THEIR POTENTIAL

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As life sciences companies’ customer base grows increasingly diverse—and omnichannel, customer engagement becomes a necessity—traditional commercial execution can’t keep pace. The VERSO family of software products—VERSO Field Insights, VERSO Brand Insights and VERSO Orchestration Engine—leverages decades of ZS’s analytics expertise to solve the problems inherent to this increasingly complex data landscape.

The VERSO products help life sciences field sales teams and commercial operations professionals, as well as brand managers and analysts, interpret large volumes of data; generate relevant, personalized insights; and automate commercial tactics to improve both the internal and external experience.

By cutting through volumes and variety of data to identify and embed intelligent, timely and personalized insights into everyday decisions, the VERSO family of products puts time back in everyone’s day to stay on top of meaningful trends and plan effectively, while also identifying new, paths of action and creating a new information experience across teams.

As life sciences companies’ customer base grows increasingly diverse—and omnichannel, customer engagement becomes a necessity—traditional commercial execution can’t keep pace. The VERSO family of software products—VERSO Field Insights, VERSO Brand Insights and VERSO Orchestration Engine—leverages decades of ZS’s analytics expertise to solve the problems inherent to this increasingly complex data landscape.

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  • FIELD INSIGHTS

    VERSO Field Insights does more than interpret data; it also learns the intricacies of field reps’ respective territories and preferences to offer the insights that matter most.

    FIELD INSIGHTS
  • BRAND INSIGHTS

    VERSO Brand Insights puts the power of data in the hands of brand managers and marketing analysts, keeping them on top of market trends and removing obstacles so they can focus on their next move.

    BRAND INSIGHTS
  • ORCHESTRATION ENGINE

    VERSO Orchestration Engine leverages artificial intelligence to recommend omnichannel next best actions—based on brand strategy, budget and operational constraints—to improve customer engagement.

    ORCHESTRATION ENGINE

ABOUT THE EXPERTS

Authors
MAHMOOD MAJEED
Principal

Mahmood Majeed is the global leader of business technology, advising clients on commercial business transformation and enablement of analytics to drive commercial success.

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Authors
SABY MITRA
Principal

Saby Mitra is the global leader of customer-centric marketing technology, helping clients shape their commercial organizations through digital transformations and AI excellence

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Authors
PANKAJ SINGHAL
Principal

Pankaj Singhal is a ZS technology thought leader in business intelligence & analytics, with experience implementing technology solutions for pharmaceutical commercial excellence.

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Authors
JÉRÔME CHABRILLAT
Associate Principal

Jérôme Chabrillat is an associate principal with experience in reporting, analytics, and business intelligence, helping clients drive value in their commercial operations.

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Authors
OMER HANCER
Principal

Omer Hancer is a principal, helping biopharmaceutical companies’ commercial teams with a focus on customer-centric marketing and digital analytics.

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Authors
SANDEEP KAPOOR
Product Line Manager

Sandeep Kapoor is a product leader with experience designing and developing solutions and products focused on Pharmaceutical, Med Devices and High-Tech industry.

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Authors
MANEESH RAI
Director of Product Management

Maneesh Rai is a product leader who has experience leading products from inception to launch across several industries.

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Authors
ELIZABETH BENKER
Director of User Experience

Elizabeth Benker is a user experience leader helping clients enhance user experience, for increased user efficiency, productivity and satisfaction.

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